Best stuff on the interwebs right now, according to ME

Because sometimes del.icio.us links just aren't enough.

Uses of Social Media in Social Marketing, by R. Craig Lefebvre, PhD

Mother's Milk: Kentucky Mom Asked to Leave McDonald's for Breastfeeding by Kristen Chase

Overdriven: why our cars guzzle gas, what to do about it by Jonathan Gitlin

and kudos to Dan Colman for digging up Jesse Owens, 1936 Olympics.