It seems the community has become infested with marketers and other opportunists who create false profiles and essentially spam other users, all under the guise of "making friends." Of course, there have always been loads of MySpace profiles of fictional characters, created to help market a movie or promote some other brand. But it's the bait-and-switch tactics from these leeches (Want to be my friend? Buy a ring tone! Fill out this survey!) that have taken things to a whole new—and sad—level.
It's the "under the guise" part that bugs me most. I guess we think we can't get your attention unless we pretend to be someone else...
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